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We are a circular design studio transforming clothing into new by making it black.

We give clothing a second life by transforming unsellable colors, prints + stained garments,

pre- and post-consumer waste into black clothing that is indistinguishable from new virgin black clothing >> in both aesthetics and performance.

We are developing blackout color technology: advanced re-manufacturing; a circular solution to power the circular economy.

We are developing in partnership with, and supported by, the world's most thought-leading brands, retailers and institutions.

Become a collaborator:

click here

 

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WHY BLACK?

BLACK IS THE

#1 SELLING COLOR IN THE INDUSTRY

BLACK ACCOUNTS FOR 30% OF ALL CLOTHING SALES

 

Imagine a world where virgin black need

not exist

OUR MISSION IS TO MAKE 

BLACK ALWAYS BE A SECOND

CHANCE

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OUR MODEL 

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