We are a circular design studio transforming clothing into new by making it black.
We give clothing a second life by transforming unsellable colors, prints + stained garments,
pre- and post-consumer waste into black clothing that is indistinguishable from new virgin black clothing >> in both aesthetics and performance.
We are developing blackout color technology: advanced re-manufacturing; a circular solution to power the circular economy.
We are developing in partnership with, and supported by, the world's most thought-leading brands, retailers and institutions.
Become a collaborator:



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WHY BLACK?
BLACK IS THE
#1 SELLING COLOR IN THE INDUSTRY
BLACK ACCOUNTS FOR 30% OF ALL CLOTHING SALES
Imagine a world where virgin black need
not exist
OUR MISSION IS TO MAKE
BLACK ALWAYS BE A SECOND
CHANCE
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OUR MODEL
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